Goal: Promote the site and increase the number of registrations
Youstore Referral Program Design
The program incentivized following actions
a. Sending invites
b. Successful registration through the invite
Widgets Used
a.) Popups
b.) long Bar widget at footer
Key Performance Metrics at end of 2 weeks
1.) 200X invites sent(Email + Fb invites where X is new customers/months), Many tweets and Facebook share of the referral links done. Giving reach of 200X times.
2.) 200% increase in page views
3.) 35% increase in Customer Acquisition
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