E-commerce stores can affordably acquire new customers while retaining their existing customers with referral marketing. For, it can help them cut down their marketing and advertising expenses, and gain high...

You might not have heard a lot about reputation marketing. That’s because it’s only an emerging field. It blends the elements of reputation management and brand marketing. It’s gradually gaining popularity...

One of the top ways by which companies generate new leads and business opportunities is referral marketing. It’s because referrals build your trustworthiness and credibility. But the thing is, not all...

We know that today’s market is highly competitive, and the sales team has a significant role in increasing the firm’s revenue. Therefore, it is good to design your sales incentive programs and reward the...