Conversion Webhook

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Conversion Webhook is a HTTP callback triggered when there is goal conversion.


How To Set

1) Edit Campaign.

2) Go to “Website Integration” section.

3) Add the HTTP callback url in Conversion Webhook field under track conversions.








You will get a post back call on your webhook url with following GET PARAMETERS as soon as there is a referral conversion. You can then use this data as per flow requirements

conversionwhether a successful conversion or notsuccess / fail / pending
referrer_namename of the referrer (who referred his friend)Robert Downy
referrer_emailemail id of the
referee_namename of the referee (friend)Cristian Bale
referee_emailemail id of the
orderIDorderID passed by you in javascript codeASDXXXXX
purchaseValuepurchaseValue passed by you in javascript code1000
referrer_convertsNo. of conversions by referrer2
referrer_customValuecustom value passed for referrerxxxxxxx
goal_completewhether the goal has completed. Eg. If you are rewarding referrer on 5 conversions, then for 5th conversion it will be 1 else 01
Aman Gupta

Aman Gupta

Co-founder, The product guy at inviteReferrals. Ensures that the best industry practices are built right into your customer referral program.

1 comment

  • Hi

    I am little confuse with this conversion webhook callback url, I’m not able understand how can I get information regarding conversion. Could you please give us an real time example with some dummy data.