Shivani
Email marketing is one of the most convincing types of marketing, helping businesses generate tons of leads and boost their sales. However, many brands, especially startups, fail to achieve anything from email marketing...
Category - Marketing
Brand Advocacy Program: Benefits, Strategies and Metrics
In today’s crowded marketplace, businesses aim to captivate audiences and develop lasting connections. Amidst the noise of advertisements, one potent strategy emerges: harnessing the authentic voices of brand...
How to Increase Ecommerce Sales: A Step-by-Step Guide
In today’s competitive online marketplace, finding effective ways to boost e-commerce sales is crucial for online business success. While paid advertisements may seem like a lucrative option, there are several...
What is Brand Loyalty, and How Do You Build It?
57% of customers tend to be loyal to brands because of customer service. Brand loyalty is often associated with prices and services. The better your prices and services are, the more you will be able to attract an...
The new product development process
Developing a new product is not easy; it can be challenging if you do not know the steps for product development. Levels can differ for every industry, but majorly, we can divide them into five stages. These stages are...
How to Identify Your Target Customer in 2025
Knowing your target customer has become more vital in today’s ever-evolving digital landscape. Gone are the days of generic marketing campaigns that cast a wide net in hopes of catching a few interested...
Top 5 Marketing Channel Strategy To Grow Your Brand
Growing your brand and having a strong marketing channel strategy go hand in hand. The most important marketing strategy is the one that fits your brand and your target consumers – and performs best in terms of cost...
17+ Email Marketing Best Practices to Follow in 2025
Email marketing is important to a successful digital marketing strategy in today’s highly competitive marketplace. As customers have access to more information, companies can no longer depend on traditional methods of...
10 Effective Customer Retention Strategies for Business Success
Acquiring new customers is essential in today’s competitive business environment, but retaining existing customers is just as crucial for sustainable success. A customer retention strategy is critical to promoting...
Tanya
How to Use Reciprocity in Marketing For E-Commerce Business
As any digital marketer knows, a successful e-commerce business isn’t built on selling products. The relationships you build with customers foster long-term loyalty and trust in your brand. One marketing strategy that...
