{"id":860,"date":"2014-03-30T11:40:21","date_gmt":"2014-03-30T11:40:21","guid":{"rendered":"http:\/\/www.invitereferrals.com\/blog\/?p=860"},"modified":"2020-05-25T11:44:39","modified_gmt":"2020-05-25T11:44:39","slug":"faballey-referral-program-apparel-store","status":"publish","type":"post","link":"https:\/\/www.invitereferrals.com\/blog\/faballey-referral-program-for-apparel-store","title":{"rendered":"Faballey referral program for apparel store"},"content":{"rendered":"

\"fab-alley-banner\"<\/a><\/p>\n

 <\/p>\n

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Faballey.com designed a customer referral program<\/strong> for apparel store to increase sales and social reach of it’s online store. Faballey is an online store focused on women accessories and fashion-forward apparel. Below is a brief summary of implementation.<\/p>\n

 <\/p>\n

<\/p>\n

Goal<\/h2>\n

To increase sales and social reach through referral program<\/p>\n

 <\/p>\n

Incentives of referral program for apparel store<\/h2>\n

Rewarded \"\" 500 for every friends’s first order (shipped) & friends got \"\"250 off for their first purchase.<\/p>\n

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Results<\/h2>\n
    \n
  1. 50,000+ <\/strong>potential customers reached through friend referrals.<\/li>\n<\/ol>\n

     <\/p>\n

    Integration<\/h2>\n
      \n
    1. Home page – integrated Referral popup that opens only on first visit.<\/li>\n
    2. Thank you page : Referral popup on page shown post online payment.<\/li>\n
    3. Created a separate customer referral program information page<\/li>\n
    4. Facebook fan page timeline application.<\/li>\n<\/ol>\n

       <\/p>\n

      Referral tracking<\/h2>\n

      Faballey activated the referral tracking<\/strong><\/em> on their post payment success (Thank you) page. They passed the order-ID in the order-ID parameter of the InviteReferrals java script widget to track referrals. They activated the post preview manual referral tracking<\/a> process to confirm the order delivery and then reward the referrer.<\/p>\n

       <\/p>\n

      \"Faballey<\/a><\/p>\n

       <\/p>\n

       <\/p>\n

      Faballey<\/a> created a separate referral program<\/strong><\/em><\/a> information page on it’s site. It promoted this page in all the emails sent to it’s customers. You can also refer the campaign promotion guide<\/a>.<\/p>\n

       <\/p>\n

      \"Referral<\/a><\/p>\n

       <\/p>\n

       <\/p>\n

       <\/p>\n","protected":false},"excerpt":{"rendered":"

          Faballey.com designed a customer referral program for apparel store to increase sales and social reach of it’s online store. Faballey is an online store focused on women accessories and fashion-forward apparel. Below is a brief summary of implementation.  <\/p>\n","protected":false},"author":1,"featured_media":2405,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[44,134,139,135,130],"class_list":["post-860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-customer-referral-program","tag-fabelly-referral-program","tag-referral-program","tag-referral-programs","tag-referral-software"],"_links":{"self":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts\/860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/comments?post=860"}],"version-history":[{"count":6,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts\/860\/revisions"}],"predecessor-version":[{"id":2406,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts\/860\/revisions\/2406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/media\/2405"}],"wp:attachment":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/media?parent=860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/categories?post=860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/tags?post=860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}