{"id":856,"date":"2014-03-30T10:29:29","date_gmt":"2014-03-30T10:29:29","guid":{"rendered":"http:\/\/www.invitereferrals.com\/blog\/?p=856"},"modified":"2020-05-25T11:44:28","modified_gmt":"2020-05-25T11:44:28","slug":"surfears-kickstarter-referral-program","status":"publish","type":"post","link":"https:\/\/www.invitereferrals.com\/blog\/kickstarter-referral-program-surfears","title":{"rendered":"surfears.com launched kickstarter referral program to boost crowdsourcing efforts"},"content":{"rendered":"<p style=\"text-align: center;\"><a href=\"http:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2015\/08\/Logo_SA.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter  wp-image-1640\" alt=\"Logo_SA\" src=\"http:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2015\/08\/Logo_SA.jpg\" width=\"896\" height=\"504\" srcset=\"https:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2015\/08\/Logo_SA.jpg 1280w, https:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2015\/08\/Logo_SA-300x168.jpg 300w, https:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2015\/08\/Logo_SA-1024x576.jpg 1024w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Surfears.com designed a <a href=\"https:\/\/www.kickstarter.com\/projects\/608448165\/surfears\" target=\"_blank\" rel=\"noopener noreferrer\">Kickstarter<\/a>&nbsp;referral program to boost it&#8217;s fund raise for kickstarter project. Surfears is designed for surfers, swimmers and other water athletes to protect the ears without affecting hearing and balance.&nbsp;It was able to spread the word and create social buzz through it&#8217;s referral program for kickstarter campaign. They designed a top referrer campaign to reward most influential referrers.&nbsp;Below is a brief description of their kickstart referral program implementation.<\/p>\n<p>&nbsp;<\/p>\n<p><!--more--><\/p>\n<h2>Goal<\/h2>\n<p>To create social buzz about their kickstarter project through friend referrals.<\/p>\n<p>&nbsp;<\/p>\n<h2>Incentive of Kickstarter referral program<\/h2>\n<p>Top referrer campaign &#8211; Four most influential referrers every month to win a free set of surfears<\/p>\n<p>&nbsp;<\/p>\n<h2>Results<\/h2>\n<ol>\n<li><b>5000+&nbsp;<\/b>people reached within few days through friend referrals<\/li>\n<li>Kickstarter goal to raise 17,500 AUD achieved<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h2>Integration of referral widget<\/h2>\n<ol>\n<li>Home page &#8211; integrated kickstarter Referral program popup on their site surfears.com<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h2>Indentify most influential referrers<\/h2>\n<p>Surfears.com used inviteReferrals leaderboard analytics section to identify the most influential referrer based on the referral site visits filter. You can read more about ways to <a title=\"Identify influencers through customer referral program\" href=\"http:\/\/www.invitereferrals.com\/blog\/identify-influencers\" target=\"_blank\" rel=\"noopener noreferrer\">identify most influential referrers here<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2014\/03\/surfears-kickstarter-referral-program.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-858\" alt=\"Surfears Kickstarter Referral program\" src=\"http:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2014\/03\/surfears-kickstarter-referral-program.jpg\" width=\"600\" height=\"280\" srcset=\"https:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2014\/03\/surfears-kickstarter-referral-program.jpg 600w, https:\/\/cdn3.invitereferrals.com\/blog\/wp-content\/uploads\/2014\/03\/surfears-kickstarter-referral-program-300x140.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Surfears.com designed a Kickstarter&nbsp;referral program to boost it&#8217;s fund raise for kickstarter project. Surfears is designed for surfers, swimmers and other water athletes to protect the ears without affecting hearing and balance.&nbsp;It was able to spread the word and create social buzz through it&#8217;s referral program for kickstarter campaign. They designed a top referrer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[72],"class_list":["post-856","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-kickstarter-referral-program"],"_links":{"self":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts\/856","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/comments?post=856"}],"version-history":[{"count":4,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts\/856\/revisions"}],"predecessor-version":[{"id":2404,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/posts\/856\/revisions\/2404"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/media\/2403"}],"wp:attachment":[{"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/media?parent=856"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/categories?post=856"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invitereferrals.com\/blog\/wp-json\/wp\/v2\/tags?post=856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}