{"id":3141,"date":"2019-10-23T12:49:01","date_gmt":"2019-10-23T12:49:01","guid":{"rendered":"https:\/\/www.invitereferrals.com\/blog\/?p=3141"},"modified":"2023-04-19T13:49:07","modified_gmt":"2023-04-19T13:49:07","slug":"what-is-referral-code","status":"publish","type":"post","link":"https:\/\/www.invitereferrals.com\/blog\/what-is-referral-code\/","title":{"rendered":"What is Referral Code"},"content":{"rendered":"\r\n

A referral code is a unique code that every referrer shares with their friends during a referral campaign. Every referral code<\/strong> is unique for every individual who has enrolled in the referral program of a company.<\/p>\r\n\r\n\r\n\r\n

The smooth working of a referral program is only possible if referral code is in action. Because every referral share needs tracking<\/a> (for who shared the link with whom and how many times) and doing it manually can get clumsy.<\/p>\r\n\r\n\r\n\r\n

As we know, the running of a referral program plays a crucial role in the growth of the company. Referral programs are way more effective than traditional advertisements and cost much less. According to Nielsen\u2019s report, 92% of people trust the word of their peers and then only trust a product to buy.<\/p>\r\n\r\n\r\n\r\n

Thus it is essential to make a referral program success, and referral codes play a vital role in it.<\/p>\r\n\r\n\r\n\r\n

Let us now learn in detail.<\/p>\r\n\r\n\r\n\r\n

What is the Referral Code?<\/strong><\/h2>\r\n\r\n\r\n\r\n
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A referral code is a number, alphabet, or maybe an alphanumeric code assigned to every referrer for sharing of the referral link.<\/p>\r\n<\/blockquote>\r\n\r\n\r\n\r\n

The code assigned to every referrer is unique for everyone. Every referral campaign comes with some incentives or rewards. Thus, it becomes a necessity to provide different codes for all individuals.<\/p>\r\n\r\n\r\n\r\n

To give out the rewards to the deserving individual\u2019s code is very important. Manual entries of the shred referral links<\/a> and the codes can get tricky sometimes (running referral program on a large scale), which can often lead to blunders.<\/p>\r\n\r\n\r\n\r\n

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\"referral<\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n

Are Referral Link and Referral Code Similar?\u00a0<\/strong><\/h3>\r\n\r\n\r\n\r\n

No, referral code<\/em> and referral link<\/a> are two different entities but can only work together.<\/p>\r\n\r\n\r\n\r\n

Types of Referral Program Code<\/strong><\/h2>\r\n\r\n\r\n\r\n

There are various types of referral codes<\/a> that can be used by creating an interactive referral program. But beforehand, we will learn how the referral program works.<\/p>\r\n\r\n\r\n\r\n

Step 1:<\/strong> the company will create a referral program \u201cRefer-a-friend and get $200 amazon gift card<\/em>.\u201d<\/p>\r\n\r\n\r\n\r\n

Step 2:<\/strong> The customer visits the company\u2019s web page<\/a> and signs in to the referral program.<\/p>\r\n\r\n\r\n\r\n

Step 3:<\/strong> when the user will sign in, they will get a referral link with a unique code to share over different social platforms with their friends.<\/p>\r\n\r\n\r\n\r\n

Step 4:<\/strong> once the user will share the link with their friends, their friends will sign up.<\/p>\r\n\r\n\r\n\r\n

Step 5:<\/strong> the company will get notified, and the referrer then can avail of their reward\/incentive.<\/p>\r\n\r\n\r\n\r\n

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\"customized<\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n

The following are the various referral program codes that be taken in use:<\/p>\r\n\r\n\r\n\r\n

C<\/strong>ustomized Codes<\/h3>\r\n\r\n\r\n\r\n

As you can see in the example below, this is the referral program<\/a> of Alteration Specialists<\/a>. They have a feature of customized referral links, where customers can create a code the way they like. It creates a sense of personalization when they share the code with their friends.<\/p>\r\n\r\n\r\n\r\n

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\"\"<\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n

Link with the Numeric Referral Code<\/strong>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/h3>\r\n\r\n\r\n\r\n

As I mentioned earlier in this blog, that referral code can be numeric or alphanumeric. Here Biryani by Kilo<\/a> has created a referral program where they assign all individuals the unique referral code. And that unique code is all numeric.<\/p>\r\n\r\n\r\n\r\n

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\"\"<\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n

Random Code without the Link<\/strong><\/h3>\r\n\r\n\r\n\r\n

Here in their referral program, Spa Nation<\/a> has created a code that is not attached to any referral link and comes with a unique and random code. Usually, to use such types of codes (with no links), customers have to enter the code manually in the application.<\/p>\r\n\r\n\r\n\r\n

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\"spa<\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n

Note: Referral code and referral link are two different entities but can only work together.<\/p>\r\n\r\n\r\n\r\n

How to create Referral Codes <\/strong><\/h2>\r\n\r\n\r\n\r\n