{"id":2133,"date":"2019-04-26T09:34:44","date_gmt":"2019-04-26T09:34:44","guid":{"rendered":"https:\/\/www.invitereferrals.com\/blog\/?p=2133"},"modified":"2022-08-04T09:32:20","modified_gmt":"2022-08-04T09:32:20","slug":"member-get-member-marketing","status":"publish","type":"post","link":"https:\/\/www.invitereferrals.com\/blog\/member-get-member-marketing\/","title":{"rendered":"Up Your Marketing Mojo with Member get Member Marketing"},"content":{"rendered":"

Human beings are wired in such a way that they will trust a person they know about particular information rather than trusting any other source of information. This wiring of humans brings in immense possibilities for a very peculiar form of marketing, Member\u00a0gets\u00a0Member marketing.<\/p>\n

In this form of marketing, your present customers become your advocates and recommend your product your goods or service to their friends and families, in short, your prospective customers. For doing this great service, your present customers are rewarded in the form of reward points or discounts for repeat purchase and your prospective customers also get a discount.<\/p>\n

How does this system work?<\/strong><\/p>\n

InviteReferrals<\/a> has created a solution that can be customized as per your needs. The basic structure of the process is as under:<\/p>\n

1: Sends a \u201cfriend_code\u201d to your existing customers through previously identified channels (eg email, push notifications,\u00a0SMS, etc).<\/p>\n

The existing customer will pass on this code to prospective customers while recommending this product.<\/p>\n

The new customer<\/a> will use this code to redeem a discount on the app or the company\u2019s website.<\/p>\n

When the new customer enters this code then the existing customers will be rewarded with an instant discount coupon which will help him get a discount on a future purchase.<\/p>\n

This method helps companies in two ways:<\/strong><\/p>\n