Referral Campaign Case Studies Posts

Shopclues refer a friend software case study

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Refer a friend software is a very effective and low cost customer acquisition channel. Shopclues used refer a friend software to increase Android App installs and in the process reached target audience through friend invites. Customers got a $2 discount voucher for every referral install. Since every visitor is very likely to have a social circle consisting of people of his own demography. This was a very effective way to reach target audience. Refer a friend software made sending invites over whatsapp, sms, Email, facebook, twitter very easy.

Goal : Increase Shopclues Application installs

Incentive : $2 coupon for every shopclues Application install by a friend

Results :  Enhanced target audience reach through friend invites.

 

Aam Aadmi Party collects INR 18 Million donation through Referral marketing software

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Aam Aadmi Party used InviteReferrals Referral marketing software to collect ~ INR 18 Million donation within a month for Delhi elections online through social recommendations. AAP has a strong supporter community online and it used this community to spread it’s message of clean politics through social recommendations. Each donor was asked to challenge atleast 10 more friends to make donation towards AAP and Clean politics on the thank you page that comes after donation.

 

Christmas Referral promotion campaign

 

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Christmas is around the corner and every brand is running promotions around their christmas offers. You can now create referral marketing campaign to make your christmas promotion viral

Referral promotion can give more than 20X reach to target audience. The Social circle primarily comprises of people from same geography and similar demography. Hence referral promotion enables you to reach the target audience through a trusted network. Brands with loyal base are able to reach Millions of audience with a week.

 

Itimes uses referral program to increase registrations

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Customer Referral program is a very effective and low cost customer acquisition channel. Itimes.com set up a referral program to increase registrations on it’s site. The site visitor can refer his friends and get a $10 coupon for every 10 registrations through his referral. Since every visitor is very likely to have a social circle consisting people of his own demography. This was a very effective way to reach target audience.

How healthkart increased sales through referral program software

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Customer Referral program software can give more than 20X reach for a Ecommerce website. Healthkart got approximate reach of 500K through referrals in less than few months. Here is a case study of Healthkart referral program. It takes less than a day to take referral campaign live with InviteReferrals customer referral program software

Faballey referral program for apparel store

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Faballey.com designed a customer referral program for apparel store to increase sales and social reach of it’s online store. Faballey is an online store focused on women accessories and fashion-forward apparel. Below is a brief summary of implementation.

 

surfears.com launched kickstarter referral program to boost crowdsourcing efforts

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Surfears.com designed a Kickstarter referral program to boost it’s fund raise for kickstarter project. Surfears is designed for surfers, swimmers and other water athletes to protect the ears without affecting hearing and balance. It was able to spread the word and create social buzz through it’s referral program for kickstarter campaign. They designed a top referrer campaign to reward most influential referrers. Below is a brief description of their kickstart referral program implementation.

 

Mypayworld uses referral program to increase registrations by 33%

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Mypayworld.com designed a customer referral program to increase registrations and achieved a 33% increase in their daily signups. Mypayworld is an online portal for mobile recharge and bill payments. Below is a brief summary of implementation.

 

Referral Giveaway by Naturalmantra.com

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Naturalmantra.com designed a referral giveaway to create social buzz, virality and to increase sales. Naturalmantra sells organic wellness product online and use buildabazaar platform to power their online store. Below is a brief summary of referral giveaway implementation.