Brand equity is based on customer insight: customers will tend to purchase a product they appreciate and trust. When a brand is known and trusted to the point that the customer recognizes it and holds a deep psychological bond with it, your brand equity is valuable. For more information, read the brand equity infographic below .
A sales process is a journey that every customer needs to covers along with the sales funnel. Your salespeople strive to guide new customers along the various touchpoints of that funnel. If you want to know more about...
Pricing Strategy helps businesses to set prices as per the market needs and customer expectations. Please read our Pricing Strategyinfographic to know more about it.
Studies reveal that people rely primarily on emotions rather than information while making decisions. Thus, it becomes imperative to use emotions in your marketing strategy. Read the emotional marketing infographic to...
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